Start with the customer

SEO helps search engines discover and understand your pages. AEO focuses on making information useful for answer-driven experiences. Both start with a real customer question and a clear, trustworthy answer.

Make your business easy to understand

Explain what you offer, who you help, and where you work. Give each service its own useful content. Keep your business details consistent across your website and profiles.

Skip the magic-fix promises

A special file, plugin, or FAQ section cannot guarantee AI citations. Google’s guidance says its AI search features rely on existing SEO foundations. Prioritize helpful information and a technically accessible website.

Further reading: Google’s guidance on AI features and your website.

Get help deciding what to improve on your website.